If you are considering implementing text and voice messaging into your marketing campaigns, here are a few reasons why you need to jump on the bandwagon that can help strengthen your business, non-profit organization or community group:
A service that can minimize costs while reaching a larger audience is one that should definitely be considered. When compared to the cost of billboards, magazines, or flyers and the staff to come up with advertising campaigns, automated messaging greatly reduces the cost of contact. This typically depends on call/text volume, number of keywords and features to be included in the text.
Text messages have an open rate of 98% when compared to email marketing. In fact, email marketing in most cases ends up in the Spam Folder and flyers got tossed in bins. A 98% open rate makes texting the most successful method to reach clients and generate leads. A high open rate naturally translates into a high conversion rate. Studies show that target audiences are more inclined to take action on a service or promotion being offered via text than other marketing methods.
People have their phones on them all the time, it’s the first thing they check in the morning and the last thing in the evening, this makes it easy to connect to them at exactly the right time. According to Statista reports, in 2019 over 2 billion people owned smartphones. Stats went on to show that on average persons spend close to 3 hours per day on their mobile devices. Furthermore, 22% of people, including you and me, check our phones every few minutes. Now imagine, being able to tap into those numbers via text and voice marketing?
Main Street Contact displays real-time updates on your campaigns so you know how many messages were delivered and how many calls were answered live or delivered to an answering machine. This information can help businesses and groups understand their target audience better and implement steps in making relevant changes based on responses. If a company knows how likely a recipient is to respond to a message, they can save time by targeting the right clients.
Automated messaging is a highly regulated industry and businesses have to be careful when sending messages to recipients. Main Street Contact has opt-in and opt-out procedures in place to comply with these regulations and makes sure that your customers are always consenting to and happily receiving your messages.
Main Street Contact is a fast and effective way to send your message to a large number of contacts at the same time with a single click.